Coo founder Mr. Jaber is the mastermind of food flavors. Through the years, his passion for camping food trips aided him in coming up with the most loved secret recipes that indulged guests’ senses.
When the time had come to launch his restaurant, Jordan was his destination country to start this buzz. Prism was requested to formulate an identity that celebrates “The Buzz” and speaks to “Generation Z” as the primary target audience.
The result is vibrant brand buzzes with all the means; it is a brand that allows for other parties to extend the message and visual style, especially work done by the social media company.
Positioning / Branding / Illustration / Packaging